History

I love the word inclusivity. Why? Because I always felt like I was excluded.
"Men's" watches in the world that are so big, you can't wear. "Women's" watches in the world that's so small you can't see what time it is.
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I wanted to make something genderless, ageless, and fun. So here we are, AndoAndoAndo.
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It's not that we have products that everyone can enjoy. But we wanted to fill the holes in the watch industry to make the whole industry inclusive. A mid-sized watch for small-wristed men and mid-sized-wristed women to enjoy, a clock/watch that you don't need a hand to wear/carry, beautiful crystal decorated dials for anyone who enjoy crystals.
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And of course, where is the fun in life if we don't have fun, interesting, quirky things to enjoy? That's who we are, AndoAndoAndo.
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I was always interested in creating things and designing things. Although I have majored in a design-related field at university (Environmental Design), I've spent just over a decade in writing jobs (You can check my LinkedIn page for the details). 

At the same time, I got myself involved in several design-related projects, both in Japan and in Finland (though unfortunately not as a designer). But looking at great designs and how designers shaped their works firsthand, my passion for designing started to burn again.

That was 2019. I made a rough design for AndoAndoAndo's first product, A-1 Automatic Watch, proceeded to build several prototypes, updated the design and built more prototypes.

Then finally, in 2020, I launched my own company: AndoAndoAndo, and decided to go into production.